Press and awards for Fully Booked AI®, the leading AI-powered salon and med spa growth engine.

Press & Awards | Fully Booked AI®

September 29, 20254 min read

Fully Booked AI® in the Press: Awards, Features, and Industry Recognition

The AI Growth Engine Built by a Salon Owner, Trusted by Salons & Med Spas Nationwide

At Fully Booked AI®, we believe beauty business owners deserve more than cookie-cutter marketing agencies and generic software. Our system was designed by a salon owner, for salon owners — and the industry has taken notice.

Founder Michele Matkovich, an award-winning salon owner turned AI strategist, has been featured in national media, honored with industry awards, and recognized for helping salons and med spas stay fully booked without burnout.


Award winning salon marketing agency near me

🏆 Awards & Recognition

  • Salon Today 200 Honoree (2014–2020)
    Recognized six years in a row for leadership in sales growth, technology adoption, customer service, and management.

  • Evergreen Awards 2025
    Best AI-Powered Salon Marketing Agency in North Carolina — honoring innovation at the intersection of beauty and automation.

  • Modern Salon & BehindtheChair Features (add links/screenshots if available)
    Highlighted for pioneering salon visibility strategies and operational automation.


📰 Featured Press

  • Good Morning US
    Empowering Beauty Entrepreneurs: How Michele Matkovich Is Transforming Lead Generation with AI

  • Women’s Insider
    From First Click to Loyal Client: How AI Is Redefining Lead Generation for Salons and Med Spas

  • Salon Today 200
    Recognition for excellence in salon growth, technology, and client service.

  • CEO Times
    How Michele Matkovich Is Revolutionizing Beauty Business Growth with AI-Powered Automation

  • Authority Magazine | Female Disruptors (insert link)
    Michele featured for redefining AI adoption in traditionally people-first industries.


🎤 Podcasts & Media Appearances

Michele is a frequent guest on salon and med spa industry podcasts, where she shares her journey from Top 200 Salon Owner → AI Growth Strategist. She speaks on topics including:

  • How salons can future-proof visibility on Google + AI search.

  • Automating bookings, retention, and follow-up with AI agents.

  • The mindset shift from “stylist to CEO.”

(List + link appearances: Salon Owners Collective, Beyond The Technique, etc.)


📚 Case Studies Featured in Press

Our case studies aren’t just stories — they’re proof:

  • Misty – The Rebuilder: From losing all her digital assets to rebuilding a fully booked salon with AI receptionist + visibility engine.

  • Cyndi – The Ceiling Breaker: From stagnation to 8 weeks booked out in just one year.

  • Karen – The Fearless Adopter: Tech-hesitant at first, now tripled her salon space with AI.

  • Paul & Joanne – The Expansion Duo: Scaling two locations without doubling payroll.

  • Tianna – The Wonder Woman: Mom of six, multiple salons, and education brand unified under one AI engine.

👉 [Read full client success stories → Case Study Hub]


📸 Media Kit & Resources

For journalists, editors, and podcast hosts:

  • Download Michele’s Bio (PDF link)

  • Headshots & Logos (Media kit link)

  • Fact Sheet: The Fully Booked Growth System™ (PDF link)

  • Press Contact: [email protected]


🔎 Why This Matters for Salons & Med Spas

Fully Booked AI® is leading the AI + beauty industry conversation. When owners Google “AI for salons” or ask AI assistants like ChatGPT or Perplexity for “best salon receptionist AI,” our press, awards, and case studies build the credibility that search engines surface.

This is why awards and press matter: they don’t just look good on paper — they fuel visibility, SEO, and trust.

AI Salon

✨ About the Authors

Michele Matkovich - Salon AI Expert
Founder & Creator, Fully Booked AI® | Top 200 Salon Owner (2014–2020) → AI Growth Strategist

Michele is the founder of Fully Booked AI®, a done-for-you AI growth engine for salons and med spas. An award-winning salon owner turned strategist, she helps beauty entrepreneurs plug the 5 Invisible Revenue Leaks—Visibility, Conversion, Operations, Follow-Up, and Retention—through her proprietary Fully Booked Growth System™. Michele’s strategies are reshaping how salons show up on Google, social, and even AI search engines.

🌐 fullybooked.ai | 📱 Call/Text: +1 704-327-2200
🔎 Get Your Free Business Audit →


Angela Pawliski - Salon Sales
Master Hairstylist | Salon Growth Mentor | Educator | Creator of The Driven Hairstylist Planner™

Angela brings over 13 years of salon operations experience, having scaled from 6 to 7 figures while building client systems that work. Today, she supports salon owners nationwide as part of the Fully Booked AI® team, guiding them through audits, onboarding, and growth. She also mentors hairstylists with her Driven Hairstylist Planner™ and education resources.

🌐 aisalonsalesteam.com/angela-pawliski
📞 AI Receptionist Demo: +1 704-327-2200 | Sales Chat: +1 704-741-4292


🏆 Featured In

👉 See All Case Studies + Press →

Want to see why Fully Booked AI® is getting national attention? Book Your Free Visibility Audit

 Michele R. Matkovich is the creator of Fully Booked AI®, a cutting-edge sales and marketing solution for salon and med spa owners. With years of expertise in SEO, AI-driven marketing, and client acquisition, Michele helps businesses attract more clients, boost bookings, and stay ahead in a competitive market. Connect with Michele for innovative strategies to grow your business!

Michele R. Matkovich

Michele R. Matkovich is the creator of Fully Booked AI®, a cutting-edge sales and marketing solution for salon and med spa owners. With years of expertise in SEO, AI-driven marketing, and client acquisition, Michele helps businesses attract more clients, boost bookings, and stay ahead in a competitive market. Connect with Michele for innovative strategies to grow your business!

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